GAN Announces Addition of Soaring Eagle Casino & Resort as Its Fourth Client in the State of Michigan
2 minutos de lectura
(California).- GAN Limited, a leading full-service internet gaming software-as-a-service provider to the real money internet gaming, online sports betting, and simulated gaming industries, today announces that it has entered into a binding agreement with the Saginaw Chippewa Indian Tribe of Michigan, who own and operate Soaring Eagle Casino & Resort (“Soaring Eagle”).
Soaring Eagle Casino & Resort is the largest casino in the State of Michigan, with an expansive 210,000 square-foot casino facility that offers thousands of slot machines and the widest variety of floor games available in the Midwest. It also possesses an extremely sizeable database of patrons, who the parties anticipate converting into active online players via GAN’s patented iBridge loyalty platform.
Under the terms of the agreement, GAN will deploy the Company’s GameSTACK™ enterprise software platform onto the client’s infrastructure deployed on-property. GAN will also collaborate with the client to design and develop their iGaming and sports betting front-end web application together with counterpart native Apple iOS and Android apps. GAN will deploy the Company’s patented iBridge Framework to optimally monetize the Soaring Eagle patron database and leverage their on-property retail loyalty program.
The announcement marks GAN’s fourth client in the state of Michigan and adds to the Company’s growing list of valued tribal clients. This also marks GAN’s ninth client for U.S. real money iGaming and online sports betting in the U.S. For investors, this new GAN client represents the core customer constituency in the U.S. - major regional casino operators, both Tribal and commercial - seeking access to a fast-to-market deployment of a proven enterprise technology solution for launching and developing a competitive product offering across both iGaming and sports betting.
Dermot Smurfit, Chief Executive Officer of GAN, noted:
“We are thankful for Soaring Eagle’s confidence in our B2B platform offering and the opportunity to partner together. We look forward to powering the Soaring Eagle brand in Michigan with our highly optimized technology platform and enabling them to efficiently attract loyal sports betting and iGaming players. The Michigan market is off to a great start with expectations that it will surpass $1 billion in gross operator revenue in its first twelve months of operations. Given Soaring Eagle’s strong brand, sizeable database and experience, we expect them to capture their fair share when they launch this fall.”
David Charles, Chief Operating Officer of Soaring Eagle, added:
“We are excited to leverage GAN’s proven Michigan platform capability and expertise to introduce an exciting online casino and sportsbook, which will allow us a new way to engage with our patrons. GAN has a proven solution and has demonstrated their ability to bring their platform to market quickly in Michigan. We look forward to collaborating with the team at GAN and our shared future together.”
Categoría:Casino
Tags: Sin tags
País: United States
Event
G2E - Las Vegas 2025
06 de October 2025
Korbi Carrison on 25 Years of G2E: "It’s crucial to stay ahead of trends"
(Las Vegas, SoloAzar Exclusive).- In this interview, Korbi Carrison, Event Vice President of G2E at RX USA, reflects on the success of G2E’s 25th anniversary edition in Las Vegas, sharing insights on the event’s evolution, key highlights, and what this landmark celebration means for the future of the gaming industry.
Tuesday 04 Nov 2025 / 12:00
CT Interactive on Innovation, Networking, and Market Growth at G2E 2025
(Las Vegas, SoloAzar Exclusive).- The global gaming industry marked G2E’s 25th anniversary with a major gathering in Las Vegas. CT Interactive stood out for its innovative product development and international growth strategy. Account Manager LATAM at CT Interactive, Roberto Muñoz, shared insights on G2E’s importance, emerging trends, and the company’s collaborative expansion efforts.
Thursday 30 Oct 2025 / 12:00
Atlaslive Explored the Future of Gaming in Latin America at Recent G2E 2025
(Las Vegas, SoloAzar Exclusive).- Bruno Almeida, Head of Sales LATAM at Atlaslive, attended G2E for the first time to explore how land-based and online gaming are converging. His experience highlighted key trends shaping the Latin American market, from immersive casino innovations to strategic networking and regulatory insights.
Monday 27 Oct 2025 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.

